Content Marketing Intern
The task: Create and present a social media competitive analysis geared toward US Content for Fisher Investments.
What I learned
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Talkwalker
Utilized Talkwalker online consumer metrics platform to research and analyze social media data and trends.
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Instagram, Twitter, and Instagram online consumer metrics
Measured consumer data such as engagement and user frequency to seek out successes and disadvantages of social media platforms.
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Competitor Analysis
Compared and contrasted Fisher Investments highest engaged posts versus three largest national competitors to strengthen the future of social media.